Senior Research Analyst, Customer Insight, Marketing, Edinburgh.
Scottish Widows are one of the most liked and trusted brands in the life, pensions and protection industry. We understand that to maintain that position, we need to understand our customers’ needs both now and for the future.
About the team
The Customer Insight team play an important role through ensuring that the business has an up to date and accurate view of customer’s needs, attitudes and behaviours and for championing the customer perspective throughout the organization.
We are looking for a highly motivated individual, who is keen to champion the customer perspective through running and reporting on a range of continuous and ad hoc customer research and insight projects to inform business decisions.
What you will be doing
- Dealing with a wide range of colleagues, you will help them to identify their customer research needs and put projects in place to meet those needs.
- You will spec out customer research projects balancing value for money and deadlines while keeping the business objectives firmly in view.
- You will brief external research agencies and ensure the project runs well from start to finish ensuring budgets and deadlines are met.
- Once results are in, you will set up the appropriate communications to ensure that the findings are effectively communicated.
- Analysing qualitative and quantitative data, you will produce clear and incisive reports and presentations to keep colleagues up to date on customer needs, attitudes and behaviours.
About you
- You will enjoy working in an environment which sets and expects high standards of performance.
- You will have a good understanding of quantitative and qualitative research techniques gained from experience in a research agency or client side and you will know where to apply these appropriately.
- You will be a self starter who enjoys dealing with a wide range of internal customers to understand their business requirements and will go the extra mile to deliver on these.
Skills and Experience
- Customer research experience gained either on research agency or client side
- Excellent communication skills - both verbal and written
- Numerate
- Proficient in Word, PowerPoint and Excel.
- Experience in using SNAP or similar analysis packages an advantage
Benefits
- Basic salary in region of £32,000 depending on experience.
- Excellent benefits package
How to apply
Please send a covering letter and CV to anne.rae@scottishwidows.co.uk.
The closing date for this vacancy is Monday 19 May at 5pm.
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