Access Keys




Centre for the Modern Family

Centre for modern family - photo
  • Read our latest report here - Silver Supporters: grandparents cut down on essentials to fork out £932m to help families afford Christmas.

Helping to understand the modern British family

The Centre for the Modern Family is a groundbreaking think tank, set up by Scottish Widows to examine and improve our understanding of the family in the 21st century. We know society is changing significantly – today’s families come in all shapes and sizes. By understanding how family life is changing we can help you plan a secure future.

This year, for the first time, Scottish Widows has been working with real families from across the country to delve deeper into the impact which societal and situational change can have on our lives. Representing all walks of life, our family panel members have helped us to shape our research and recommendations by sharing their own personal experiences. Meet our family panel here.